Distribución geográfica y efectos de Airbnb en zonas rurales y de montaña: caso de estudio de las marcas turísticas Pirineus y Val d’Aran

Jorge Sánchez-Naudín; J. Javier Sánchez-Asín; Pep Vivas i Elias

doi:10.5565/rev/dag.838

Distribució geogràfica i efectes d’Airbnb en zones rurals i de muntanya: cas d’estudi de les marques turístiques Pirineus i Val d’Aran

Autors/ores

Jorge Sánchez-Naudín Open University of Catalonia https://orcid.org/0000-0002-2552-8448
J. Javier Sánchez-Asín Universidad de Zaragoza https://orcid.org/0000-0003-2945-9141
Pep Vivas i Elias Open University of Catalonia https://orcid.org/0000-0003-1099-0784

PDF (ES)

Resum

Airbnb ha esdevingut la plataforma de lloguer turístic a curt termini més important del món. Si bé els efectes que ha provocat han estat àmpliament analitzats en zones urbanes i centres històrics, s’ha parat poca atenció a les zones rurals d’interior i de muntanya. L’objectiu principal d’aquest estudi és contribuir a l’escassa literatura sobre els efectes d’Airbnb en zones rurals. Específicament, la seva distribució espacial, naturalesa i tipologia, la connexió amb l’oferta turística i l’impacte socioeconòmic exercit en el mercat de lloguer. Per això es van fer servir anàlisis estadístiques de correlació de Pearson i models de regressió lineal múltiples. Els resultats mostren la professionalització d’Airbnb, la concentració en zones amb una oferta turística existent i un important parc d’habitatges secundaris i buits, a més d’un efecte d’increment de preus en el mercat de lloguer.

Paraules clau

Airbnb, àrees rurals, turisme, mercat del lloguer, Pirineus, Val d’Aran

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